“The feedback I’ve received on the conference to date has been extremely positive from both attendees and speakers. Several of them have told me it was the best trade conference they have ever attended. Your contribution to this success cannot be overstated. The material your panel presented was not only on-the-mark, and delivered superbly, but was well received by our audience of pro-growth manufacturing executives.”

Mike DeWine
United States Senator from Ohio

“On behalf of the World Affairs Council, thank you for moderating the Doing Business in Russia [panel] at the 47th Annual World Affairs Conference. We received very positive feedback on the panel from both business people and students.

Art Hull
President
World Affairs Council of Greater Cincinnati


“I really appreciated hearing your perspectives about the cultural differences in communication between the US and Japan. I found your description of the difference in the “Emphasis on Harmony” especially interesting.”

Hideki Hasegawa
Selling System/e-business Manager
Procter & Gamble Far East Inc.


“On behalf of NACM-Ohio (National Association of Credit Management) and The International Group I would like to thank you for participating in our International Expo. Your presentation on Effective Communication in a Global World was very informative and well received by those in attendance.”

Robert M. Studier
Director of Operation, Northern Division
NACM-Ohio


“The feedback we have from the participants indicates that they really valued your perspectives and insights on the teaching and researching of international marketing and enjoyed the informal interaction as well. Your willingness to share your experiences was quite helpful to them.”

S. Tamer Cavusgil
Executive Director of Center for
International Business Education and
Research
Michigan State University

International: About Us

Are You Ready For the Future?

DIFFERENCES ARE NOT GOOD OR BAD – JUST DIFFERENT

Assuming that business behavior and decisions are the same around the world is naïve.

Learning the business practices used in every country is an impossible task.

Having a framework for categorizing regions of the world makes the task of learning and adapting to different business practices possible.

COMPETITION IS SECOND NATURE IN BUSINESS

Everyone knows how competition works in the business world.

Today’s business environment demands cross-functional problem-solving within companies and partnership between companies.

How do you collaborate and still maintain your competitive advantage?


GLOBAL BUSINESS PRACTICES

In presentations, articles, and books Dr. Schuster identifies major world cultural groups, contrasting and comparing, in-depth, their approach to doing business. Some participants and readers have said that this perspective is like seeing the world through their clients’ eyes. Others have remarked that they wished they had had this information before their international meetings because then they would have understood why the other side was angry or uncooperative, or even why things fell apart.

The goal is not to become a member of the other culture, but to understand the other perspective well enough to adapt your strategies for success. It's an invaluable advantage that I coach to all my participants.

REASONS TO HIRE THIS SPEAKER

The wide reach of Camille Schuster’s experience provides a perspective that compels and inspires. She has a unique ability to recognize and present what is truly applicable in today’s business environment. As a member of the District Export Council since 1990, Dr. Schuster has joined Presidents, Secretaries of Commerce, and the US and Foreign Commercial Service in creating and expanding partnership networks between the public and private sectors. She has served in leadership positions with the District Export Council, International Visitors Council, Sister Cities, and the Global Marketing Special Interest Group of The American Marketing Association.

More objective than directive, her delivery allows professionals to glean what is pertinent to their own task at hand. With extensive experience – having presented breakout sessions, speeches and workshops to over 60 companies in more than 20 countries around the world, including Belgium, Australia, Japan, China, Argentina, Russia, Germany, Thailand and the United Kingdom – Dr. Schuster helps companies and individuals succeed by getting to the core points that make the difference in doing business internationally. The Language. The Values. And The Culture.

Speaking, Training, Facilitating, or Consulting with Following Companies

Adex
AFC Japan
American Postal Workers
American Water & Wastewater Mgt.
Bartlett Tree Company
Carew Positional Selling
Choice Care
Cincinnati Milacron
Endicon-Ethicon
European University
GE Aircraft – GE Sigma
Hill-Rom Corporation
Lewis-Gale Hospital
Marketing Institute of Singapore
Procter & Gamble
ResourceNet
Richards industries Valve Group
Singapore Institute of Management
State of Virginia
Strategic Horizons
US State Department
US Department of Agriculture
UC – Berkeley
Virginia Credit Union League
Va. State Fire Marshall’s Training

TESTIMONIALS

“Camille Schuster always presents enthusiastically with meaningful, insightful and practical considerations and applications toward international negotiation. Her presentations are delivered with clarity and include well thought out organization so that everyone, from the experienced to the novice negotiator, walk away having learned something practical and valuable.”
Mark Evans, Global Marketing
Manager, Clarke Fire Protection
Products, Inc.

Jill Fuchs, a Corporate Attorney for Convergys said, “Dr. Schuster spoke to our team of lawyers and other professionals who engage in negotiating multinational contracts. She has the unique capability of marrying theory to practice by giving first hand examples and well-traveled tips that have proven invaluable to the team. Her insight into the customs and practices of business negotiations in the Asia/Pacific region are a very useful resource for the western negotiator.

TOPICS

People Around the World are all Alike - NOT!

Participants realize that even though people around the world may have
eaten at McDonald’s or speak English, they don’t always do business the
same way. Difference in expectations leads to frustration, confusion, and lost business opportunities. Participants learn how to anticipate and prepare for differences.

Differences are Not Good or Bad - Just Different

This topic emphasizes specific business activities – what’s the same,
what’s different, and what you have to do to make things work. Where do
the differences in expectations come from, how to anticipate them, and
how to adapt to achieve your goals.

How do I do business in (name the country)?

Individuals or teams who will be doing business in another country or with
team members from another country, learn how to prepare for and conduct
business successfully. The goal is not to have participants “go native” but
to have them learn what and how to adapt for success.

What aspects of global business affect my job?

How do cultural differences impact what I do on a day-to-day basis? How
do they impact my success? What do the differences mean if I am doing
tele-marketing work, selling to foreign-owned companies in my home
country, selling to foreign-owned companies in other countries, or
partnering with a foreign-owned company?

How do I Adapt My Negotiating Style to be Successful in Other Cultures?

Individuals have the opportunity to practice a general set of skills for successful negotiation as well as specific skills and techniques for success in different regions of the world or specific countries.

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